Straight answers about working with a fractional CFO, who it's for, what the first month looks like, and how realCFO helps you get control of the numbers.
A fractional CFO is a senior finance partner you bring on part time, instead of hiring a full-time CFO you don't need yet. You get the strategy, planning, and peace of mind of a big-company CFO at a size that fits a small business. realCFO is a fractional CFO built for small, growing businesses.
A CPA looks backward and a fractional CFO looks forward. Your CPA keeps the books clean for taxes and keeps you compliant, and that work matters. A fractional CFO like realCFO uses those same numbers to grow the business, so you can see what's coming and decide what to do about it. Think of your CPA as the historian and realCFO as the guide sitting next to you, planning the road ahead.
Small, growing businesses run by owners who are great at their craft but never signed up to be the numbers person. realCFO is here to meet you where you are, here in Dripping Springs, around Austin and Hays County, and remotely with owners elsewhere. If you've got revenue coming in and you know it's time to get more control of the money, you're exactly who realCFO is built for.
Yes. You work directly with me, Rob, not a junior person who's never seen your business. As your fractional CFO I'm the same face every time, someone who gets to know how you work and thinks about your business the way you do.
The first conversation is about your business, not a price tag. I want to know realCFO is creating value for you before you ever pay me. A fractional CFO costs far less than a full-time CFO hire, and when the time comes we build a plan around your stage and walk through it together, so you know exactly what you're getting before you decide anything.
We get your books in order first. realCFO gets your numbers clean and consistent so reading the P&L is finally easy. Then we sit down together, go over what your cash flow is telling you, and line up the next concrete step. You walk away with clarity instead of a pile of reports.
When you want peace of mind, for you and for your family. When it's the numbers keeping you up at night and you're tired of running a business you can't fully see. When you're ready to open the black box of accounting, the one your CPA and bookkeeper keep closed, and finally understand what your own numbers are telling you. That's the moment. It was never really about growth. It's about being able to sleep, knowing exactly where you stand.