Rob Jacob
Two decades in finance. Rob started realCFO to give small business owners the same financial clarity bigger companies pay full-time CFOs for.
realCFO is here to meet you where you are. Rob builds a healthy feedback loop with each client so the next decision rests on the numbers, not a gut call. Previous roles include CFO and Director of Financial Reporting & Analysis, where his work drove growth and financial stability. He also served as a Performance Consultant at Dale Carnegie. A hint at why he thinks finance is as much about communication as it is about numbers.
Rob is the published author of Whipped But Not Whipped: Finding Healing and God, sharing his growth journey after undergoing the Whipple procedure, a 20-hour surgical ordeal. The book is a guide for those navigating their own challenges through faith and determination.